UBISOFT - STAR WARS OUTLAWS @ SDCC

INVITING ALL OF SDCC TO RIDE WITH THE GALAXY’S GREATEST OUTLAWS

The first-ever open world Star Wars game puts a twist on the usual formula, inviting players to become outlaws instead of heroes.

What better way to promote the game and recruit outlaws at Comic-Con than by throwing them on a speeder in the middle of a harrowing high-speed escape! Featuring a custom designed / built speeder positioned in front of an ultra hi-resolution “alien planet” digital backdrop, this experience inspired all of SDCC to pursue a life of intergalactic crime. Or at least to pre-order the game…

Agency: Dorothy Creative

Role: Head of Strategy